Nothing big can be done alone. It always requires a team. Similarly, developing a website takes up a lot of effort and it can’t be done alone. Website design and development are essential for every kind of business. So, it should be done with a lot of care. But, where to get that and who will do that? We are going to tell you about the four experts who make a lot of efforts to design and develop one single website.

Marketing Strategist

One of the key roles of website designing is a marketing strategist. The role of a marketing strategist is to ensure that the work of the client and the team becomes a success. They set goals and expectations and make sure that the team is working properly. They set the budget for their job and makes sure the team meets the deadlines. They are also there to handle any kinds of obstacles any team member might face. A marketing strategist should have all kinds of knowledge about how a website is designed and developed. They also keep track whether after the website becomes visible, it is bringing results or not.

Content Specialist

The second-most important person is the content specialist. When a person visits a website, the content of the website is what attracts a visitor the most. So, if it is not written by a professional it won’t get enough attention and that leads to poor conversions. Deciding on what information should be relayed to the customer through the website is a content specialist’s job. The specialist should have experience in writing web contents and have the knowledge to write about your business. Content for the website should be unique and without any mistake.

Website Developer

After the website has been planned and content has been written, the next job is for the website developer. Bringing all the pieces together and tying them together in an attractive and beautiful way is what a developer does. The developer builds the code for the website and performs tests to see if it is running properly.

Editor

Lastly, making sure that the final website design is perfect in every way is handled by the editor. The editor makes sure that everything is working fine and it is error-free. They also test workflows, calls-to-action, internal and external links, etc.

Therefore, if you are looking for a company for website design and development in Kolkata, make sure they have these four experts on their team.